Purpose of the AIM-EIM
The Asian Institute of Management Emotional Intelligence Measure (AIM-EIM, or AIM Squared) is a self-administering evaluation of a person's skill and abilities pertaining to the construct of emotional intelligence. It measures seven interrelated factors among Asian managers and organizational leaders.
- Emotional Literacy (EL) - the ability to identify and understand one's own and other people's feelings, their causes and impact on relationships. This includes the ability to take other people's perspectives, to sense, feel or intuit what other people may be feeling based on their verbal and nonverbal cues.
- Self-Confidence (SEC) - the ability to exude security and assurance about one's capabilities and decisions made; the ability to assert self and ideas without imposing.
- Self-Management (SM) - the ability to control and manage one's disruptive emotions, to be objective and not impulsive in the assessment of other people.
- Self-Motivation (SMO) - the ability to set a direction and maintain a clear vision of important goals for oneself. This includes knowing what one wants and maintaining a sense of optimism about how one will go about accomplishing this.
- Dynamism (D) - the ability to exude interest in new things and current trends. This includes the ability to overcome one's fear of rapid technological changes, uncertainty, and the unknown.
- Collaboration (C) - the ability to establish good relationships and promote cooperation among a diverse group of people. This includes the ability to make strategic alliances and establish networks as well as knowing when one has to ask help from others.
- Social-Consciousness (SOC) - the ability to recognize one's responsibility to do good outside one's immediate organization, and to appreciate one's connectedness to society at large.
The primary purpose of AIM Squared is to measure, and subsequently to help in developing, the level of emotional intelligence of students and other adult-learners at the Asian Institute of Management. The instrument is also being utilized by AIM researchers as a tool for predictive validity studies.
It is designed for subjects whose ages range from 20 to 70 years, although the greater part of the norm sample is in their mid- to late-twenties and thirties.
Subjects must also be familiar with the English language. Although initial norms were based on individuals that displayed poor to excellent reading comprehension, there is more confidence in interpreting scores of those with a firm grasp of the English language than those with poor or average reading skills and comprehension.
The AIM Squared is a relatively short test, which relies more on the accuracy of answers than the speed with which it is accomplished. Thirty to forty minutes is typical for completion of the test.